When Sweet Loren’s set out to launch their limited-edition Barbie Pink Heart-Shaped Cookie, they knew it had the potential to be more than just a seasonal treat—it could be a cultural moment. To bring the launch to life, Sweet Loren’s took to the streets with a branded food truck, creating real-world buzz and giving consumers a taste of the excitement.
Through an integrated omnichannel campaign, Inmar Media helped extend that momentum—connecting with shoppers online, in-store, and on social media. Using precision targeting and compelling storytelling, we crafted a media strategy that captivated the right audiences, driving engagement and conversion.
The result? Increased trial, stronger brand awareness, and proof that emerging brands can stand out with the right strategic media partner.
Would you like to learn how to drive impactful results for your brand? Contact us at solutions@inmar.com and we'll show you.
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