Inmar Intelligence Holiday E-Commerce Survey Finds 94 Percent of Consumers Plan to Spend the Same or More Online This Season

New data reveals the critical importance of convenience and flexibility in influencing shopping behaviors this holiday season WINSTON-SALEM, NC – November 19, 2024 – Inmar Intelligence, a leading data and technology company, today released its Pre-Holiday E-Commerce Survey Report. This survey, which included responses from 1,000 shoppers and 300 retailers, sheds light on the evolving landscape of holiday shopping and the critical need for alignment between consumer expectations and retailer strategies.

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Unwrapping the 2024 Holiday E-commerce Trends: What to Expect

The 2024 holiday season is set to see increased consumer spending, with shoppers prioritizing convenience alongside price. Key trends include an earlier start to holiday shopping, a shift towards online purchases, and a strong preference for flexible, package-free return options. Retailers can expect high demand, as most consumers plan to spend as much or more than last year. For more insights and strategies, download our 2024 Pre-Holiday E-commerce Survey Report.

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The Cancer Moonshot: Fueling Growth and Innovation in Hospital Research

The Cancer Moonshot boosts hospital research by funding clinical trials, driving innovation, and advancing cancer care while addressing challenges like inclusivity and compliance.

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Optimizing Digital Coupons to Accelerate Retail Growth in Canada

Curious about how digital coupons can revolutionize your retail business? Discover the impact and potential of digital incentives with our on-demand webinar: Optimizing Digital Coupons to Accelerate Retail Growth. Our team of experts provide Canadian market and shopper behavior insights and answer your most pressing questions, including:  •  What exactly are digital coupons, and how do they work?  •  Are customers actively using digital coupons?  •  What are the costs associated with implementing digital coupons?

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Three Critical Steps to Prepare for DSCSA Compliance

This article outlines three essential steps for pharmacies to prepare for full DSCSA compliance: verifying global identifiers, training staff on serialized product verification, and assessing eligibility for waivers or exemptions. By taking these proactive measures, pharmacies can ensure seamless data sharing, prevent inventory delays, and maintain compliance as new requirements take effect.

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How to Meet Rising Consumer Needs with Incentives + Media

In today’s competitive landscape, achieving your marketing goals requires the right strategies. CPG marketers face serious challenges — but there’s a powerful strategy to stay ahead: combining media with incentives. Our new whitepaper, "How Promotions and Media Drive Campaign Objectives," delivers the insights you need to turn these challenges into opportunities. Here’s a preview:

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Grocery Impact 2024: Inmar Leads the Conversation on Customer Loyalty and Innovation

Inmar Intelligence recently took center stage at Grocery Impact 2024, sharing valuable insights on customer loyalty, omnichannel engagement, and celebrating leaders shaping the future of grocery retail. This event comes at a pivotal time for the industry, with U.S.

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New Research Reveals Why Most Marketers Can’t Measure Influencer ROI

86% of Marketers Invest in Influencers, But Few Are Able to Measure ROI—Inmar Intelligence Reveals How Retail Media Networks Can Bridge the Gap

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RMNs and Creators: The Power Duo

Retail Media Networks (RMNs) and the creator economy are both growing quickly, impacting sales and consumer connections. When marketers bring these two together, they can strengthen relationships with customers, unlock new revenue streams, and shape the future of retail media.

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