Sustainability Begins with the Circular Economy

September 5, 2024

Sustainability Begins with the Circular Economy

By Thomas Borders, VP & GM, Product Lifecycle Solutions:

A Common Misconception

Before delving into a discussion on the circular economy, I think a quick level set is in order since “sustainability” and “circular economy” are often used interchangeably. While these terms may be contextually similar, their true definitions are vastly different; with circular economy being a subset of sustainability.

Sustainability

In 1987, the United Nations Brundtland Commission defined sustainability as “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” Abiding by this definition, sustainability consists of any activity that strives to meet this goal. It is the whole journey from the vision of a sustainable future to the implementation of sustainable practices.

Read the full story in Edition 132 of Reverse Logistics Magazine.