• The Rise of Specialty Pharmacy

    A consistent topic at recent pharmaceutical events is the dramatic growth in specialty Pharmacy. Specialty pharmacy drugs are typically very high cost, complex therapies used to treat chronic disease states such as hemophilia, cancer, transplants, multiple sclerosis, among others. These therapies also require a significant need to respond to more intense patient needs. Finding a way to meet patient needs and balance cost is the challenge facing all partners in the healthcare supply chain.
  • Guest Post: Optimization vs. Overreaction

    Coupon redemption was down more than seven percent in Q1 2012 as compared with the same period last year — due largely to a pullback in coupon distribution in Q4 2011. This pullback was driven, in large part, by "over redemption" earlier in 2011. So, what was the result of all this back-and-forth? How about a nearly three percent drop in unit sales across all grocery store departments in the early months of 2012!
  • Optimization Versus Overreaction

    Coupon redemption was down more than seven percent in Q1 2012 as compared with the same period last year — due largely to a pullback in coupon distribution in Q4 2011. This pullback was driven, in large part, by "over redemption" earlier in 2011. So, what was the result of all this back-and-forth? How about a nearly three percent drop in unit sales across all grocery store departments in the early months of 2012!
  • Sustainable Solutions

    At Inmar, we look at sustainability broadly, that is eliminating waste, regardless of source — in product that goes to landfill, in processes, in inefficient transportation models that increase carbon footprint and drive up cost. In doing so, we minimize the supply chain's negative impact on the environment and on revenue. Inmar Supply Chain Network helps further clients' sustainability goals in a number of ways.
  • Using Digital Promotions to Enhance Wellness Programs

    A December 2010 study conducted by Harvard University, Brigham and Women's Hospital and CVS Caremark concluded, "Pharmacists at a retail store are the most influential and accessible health care 'voice' in getting patients to take medicine as prescribed." Pharmacy health and wellness programs are a natural extension of such access and trust and are an intelligent way to build loyalty to your store with the special offers and services available.
  • Saving to Spend

    It was a casual statement, almost an afterthought. The woman said, "I save on the things I need so we can buy the things we want." She was a consumer at the annual industry coupon conference hosted by the Association of Coupon Professionals, participating in panel discussion, curated and moderated by the folks at ALL YOU Magazine. And her statement came in response to a question about why she uses coupons.
  • A Lower Tide Sinks All Boats

    Despite the prevailing trend toward increased coupon redemption (+35% over the past five years), first quarter 2012 response was down by 7%. We can't ignore that there are some emerging issues afoot here -- not the least of which is the improving unemployment rate. But it's probably too early to name it the culprit. More immediate and direct is what I'd call the Q4 "Hangover Effect" -- a significant decline in distribution at the end of last year simply made fewer coupons available for redemption early in the year.